People across the world areincreasingly prioritizing their health. Unfortunately, “prioritizing health” isn’t quite the same as actually living a healthy lifestyle.
Take this2016 study published in Mayo Clinic Proceedings, for instance. Researchers found that an average of only 2.7% of Americans met four basic qualifications of a healthy lifestyle.
What’s behind this disconnect? On an individual level,research highlights two culprits: a lack of motivation and feeling overwhelmed.
Is it any wonder why the demand for certified health coaches— professionals who help motivate and guide clients into implementing practices that sustain long-lasting health and well-being improvement—has skyrocketed?
The health coaching market is a $14.48 billion service market. And it’s only expected to grow—potentially reaching $25.95 billion by 2030.